{"id":19806,"date":"2009-11-15T19:08:05","date_gmt":"2009-11-15T19:08:05","guid":{"rendered":"http:\/\/estrategica.com.co\/blog\/?p=19806"},"modified":"2014-10-23T15:56:42","modified_gmt":"2014-10-23T20:56:42","slug":"no-flash-solo-gordon-brown","status":"publish","type":"post","link":"https:\/\/estrategica.com.co\/blog\/no-flash-solo-gordon-brown\/","title":{"rendered":"No flash, solo Gordon &#8211; Brown"},"content":{"rendered":"<p><a rel=\"attachment wp-att-19805\" href=\"http:\/\/estrategica.com.co\/blog\/no-flash-solo-gordon-brown\/gordon372\/\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"19805\" data-permalink=\"https:\/\/estrategica.com.co\/blog\/no-flash-solo-gordon-brown\/gordon372\/\" data-orig-file=\"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?fit=372%2C192&amp;ssl=1\" data-orig-size=\"372,192\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"gordon372\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?fit=300%2C154&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?fit=372%2C192&amp;ssl=1\" class=\"alignnone size-full wp-image-19805\" title=\"gordon372\" src=\"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?resize=372%2C192\" alt=\"gordon372\" width=\"372\" height=\"192\" srcset=\"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?w=372&amp;ssl=1 372w, https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?resize=300%2C154&amp;ssl=1 300w\" sizes=\"(max-width: 372px) 100vw, 372px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p>Valla de precampa\u00f1a del Partido Laborista en el a\u00f1o 2009, con el fin de apuntalar la figura el primer ministro Gordon Brown. La pieza, dise\u00f1ada por la agencia Saatchi &amp; Saatchi, juega con la alusi\u00f3n a flash Gordon para comunicar que Gordon no es flash, haciendo referencia al flash de las c\u00e1maras fotogr\u00e1ficas y del mundo de luces y apariencias. El texto \u201cNot flash, just Gordon\u201d o No\u00a0flash, solo Gordon, posiciona un mensaje de autenticidad contrastando con la popularidad y el carisma de David Cameron su adversario del partido conservador. Curiosamente la agencia Saatchi &amp; Saatchi fua la misma que en 1979 facilito el triunfo de los conservadores con un famosos afiche en donde evidenciaba el problema del desempleo. La pieza es interesante en la medida en que no trata de falsear al ministro sino que vuelve fortaleza su poca visibilidad medi\u00e1tica.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Valla de precampa\u00f1a del Partido Laborista en el a\u00f1o 2009, con el fin de apuntalar la figura el primer ministro Gordon Brown. La pieza, dise\u00f1ada por la agencia Saatchi &amp; Saatchi, juega con la alusi\u00f3n a flash Gordon para comunicar que Gordon no es flash, haciendo referencia al flash de las c\u00e1maras fotogr\u00e1ficas y del [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":19805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"footnotes":""},"categories":[322,5,263,58,46,10,515,11],"tags":[274,675,514],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/gordon372.jpg?fit=372%2C192&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4wgsh-59s","jetpack-related-posts":[{"id":19795,"url":"https:\/\/estrategica.com.co\/blog\/el-trabajo-todavia-no-funciona-thatcher-2\/","url_meta":{"origin":19806,"position":0},"title":"El trabajo todav\u00eda no funciona &#8211; Thatcher","author":"estrategica.com","date":"noviembre 15, 2009","format":false,"excerpt":"Reedici\u00f3n del P\u00f3ster de la campa\u00f1a del Partido Laborista durante la contienda laboral de 1978, para atacar en 2009 la administraci\u00f3n del laborista Gordon Brown. La pieza muestra una fila de desempleados \u00a0frente a una oficina p\u00fablica de empleo. El slogan \u2018Labour isn\u2019t working\u2019 juega con el tema de que\u2026","rel":"","context":"En \u00abAFICHES\u00bb","block_context":{"text":"AFICHES","link":"https:\/\/estrategica.com.co\/blog\/category\/afiches\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/labour-still-isnt-working-full.jpg?fit=793%2C1179&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":19787,"url":"https:\/\/estrategica.com.co\/blog\/laboristas-no-estan-trabajando-thatcher\/","url_meta":{"origin":19806,"position":1},"title":"Laboristas no estan trabajando &#8211; Thatcher","author":"estrategica.com","date":"noviembre 15, 2009","format":false,"excerpt":"P\u00f3ster de la campa\u00f1a del Partido Laborista durante la contienda laboral de 1978. La pieza muestra una fila de desempleados \u00a0frente a una oficina p\u00fablica de empleo. El slogan \u2018Labour isn\u2019t working\u2019 juega con el tema de que los laboristas no est\u00e1n trabajando y as\u00ed mismo con la realidad de\u2026","rel":"","context":"En \u00abAFICHES\u00bb","block_context":{"text":"AFICHES","link":"https:\/\/estrategica.com.co\/blog\/category\/afiches\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/30_MED.gif?fit=429%2C634&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":19791,"url":"https:\/\/estrategica.com.co\/blog\/el-trabajo-todavia-no-funciona-thatcher\/","url_meta":{"origin":19806,"position":2},"title":"El trabajo todav\u00eda no funciona &#8211; Thatcher","author":"estrategica.com","date":"noviembre 15, 2009","format":false,"excerpt":"P\u00f3ster de la campa\u00f1a del Partido Laborista durante la contienda laboral de 1978. La pieza muestra una fila de desempleados \u00a0frente a una oficina p\u00fablica de empleo. El slogan \u2018Labour isn\u2019t working\u2019 juega con el tema de que los laboristas no est\u00e1n trabajando y as\u00ed mismo con la realidad de\u2026","rel":"","context":"En \u00abAFICHES\u00bb","block_context":{"text":"AFICHES","link":"https:\/\/estrategica.com.co\/blog\/category\/afiches\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/labour-still-isnt-working.jpg?fit=964%2C482&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":19802,"url":"https:\/\/estrategica.com.co\/blog\/laboristas-no-estan-trabajando-lego\/","url_meta":{"origin":19806,"position":3},"title":"Laboristas no est\u00e1n trabajando &#8211; LEGO","author":"estrategica.com","date":"noviembre 15, 2009","format":false,"excerpt":"Reedici\u00f3n del P\u00f3ster de la campa\u00f1a del Partido Laborista durante la contienda laboral de 1978 en mu\u00f1ecos de LEGO, la pieza fue tan famosa en la historia pol\u00edtica brit\u00e1nica que da hasta para este tipo de elaboraciones. La pieza original muestra una fila de desempleados \u00a0frente a una oficina p\u00fablica\u2026","rel":"","context":"En \u00abAFICHES\u00bb","block_context":{"text":"AFICHES","link":"https:\/\/estrategica.com.co\/blog\/category\/afiches\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/11\/3034830916_ff75d33bc8.jpg?fit=500%2C333&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":35197,"url":"https:\/\/estrategica.com.co\/blog\/insecure\/","url_meta":{"origin":19806,"position":4},"title":"Inseguridad &#8211; Smith","author":"Juliana","date":"agosto 6, 2012","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/20111213\/Insecure.flv\" width=\"550\" height=\"\" description=\"Inseguridad - Smith\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"false\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot de la Campa\u00f1a de Harold Gordon Smith al Senado de los Estados Unidos en representaci\u00f3n de Oregon, durante la contienda electoral de 2008, a nombre del Partido Republicano.\u2026","rel":"","context":"En \u00ab2008\u00bb","block_context":{"text":"2008","link":"https:\/\/estrategica.com.co\/blog\/category\/ano\/2008\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2012\/08\/Insecure_thumb.png?fit=980%2C587&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":34167,"url":"https:\/\/estrategica.com.co\/blog\/orsmithcredenza\/","url_meta":{"origin":19806,"position":5},"title":"Credenciales &#8211; Smith","author":"Juliana","date":"agosto 6, 2012","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/20111213\/ORSmithCredenza.flv\" width=\"550\" height=\"\" description=\"Credenciales - Smith\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"false\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot de la Campa\u00f1a de Harold Gordon Smith al Senado de los Estados Unidos en representaci\u00f3n de Oregon, durante la contienda electoral de 2008, a nombre del Partido Republicano.\u2026","rel":"","context":"En \u00ab2008\u00bb","block_context":{"text":"2008","link":"https:\/\/estrategica.com.co\/blog\/category\/ano\/2008\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2012\/06\/ORSmithCredenza-thumb.png?fit=517%2C521&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/19806"}],"collection":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/comments?post=19806"}],"version-history":[{"count":3,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/19806\/revisions"}],"predecessor-version":[{"id":44585,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/19806\/revisions\/44585"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media\/19805"}],"wp:attachment":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media?parent=19806"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/categories?post=19806"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/tags?post=19806"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}