{"id":27863,"date":"2011-04-28T14:38:58","date_gmt":"2011-04-28T19:38:58","guid":{"rendered":"http:\/\/estrategica.com.co\/blog\/?p=27863"},"modified":"2015-03-24T15:16:00","modified_gmt":"2015-03-24T20:16:00","slug":"programageraldoalckmin27082010tarde","status":"publish","type":"post","link":"https:\/\/estrategica.com.co\/blog\/programageraldoalckmin27082010tarde\/","title":{"rendered":"Franja Electoral &#8211; Alckmin"},"content":{"rendered":"<p> <script type='text\/javascript' src='https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/example\/flowplayer-3.2.6.min.js'><\/script>\n<div >\n<div id='hana_flv_flow3_1' style='display:block;width:550px;height:413px;background-color:#555555;color:#ffffff;padding:0' title=\"*Video:franja electoral - alckmin\"><\/div>\n<\/div>\n\n<script  type='text\/javascript'>\nif (typeof g_hanaFlash !== 'undefined' && !g_hanaFlash){\n    jQuery('#hana_flv_flow3_1').css( 'padding', '5px' );\n\tjQuery('#hana_flv_flow3_1').html(\"<span class='inactive_message' style='display:block'>Sorry, your browser does not support Flash Video Player<\/span> *Video:franja electoral - alckmin\");\n}else{\t\t\t\n\t\tflowplayer('hana_flv_flow3_1', { src: 'https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/flowplayer-3.2.7.swf', wmode: 'transparent' }, { \n\n\t\t\tcanvas: { backgroundColor: '#000000', backgroundGradient: 'none',},\n    \t\tclip:  { \n    \t\t\turl: '\/blog\/wp-content\/uploads\/2009\/01\/20110228\/ProgramaGeraldoAlckmin27082010Tarde.flv',\n        \t\tscaling: 'fit', autoPlay: false, autoBuffering: true \n\n\t        }\n\n\t\t});\n}\n<\/script><br \/>\n<\/br><\/p>\n<p>[icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] <strong>Contexto<\/strong><\/br><\/br><\/p>\n<p style=\"text-align: juAdd Mediastify;\">Spot de la campa\u00f1a de Geraldo Alckmin a la Gobernaci\u00f3n de Sao Paulo, en las elecciones de 2010. Esa gobernaci\u00f3n es una de las m\u00e1s importantes y emblem\u00e1ticas del pa\u00eds. La oposici\u00f3n ha mantenido el control de ella y era significativo mantenerla en poder de ellos, pues Jos\u00e9 Serra, el candidato a la presidencia que compiti\u00f3 contra Dilma Rousseff, era el gobernador saliente y para la oposici\u00f3n era importante mantener dicha posici\u00f3n. La aspiraci\u00f3n de Alckmin se present\u00f3 a nombre de una coalici\u00f3n de partidos formada por DEM, PMDB, PPS, PSC, PHS e PMN. Geraldo fue elegido gobernador en la primera vuelta electoral con el 50.63% de los votos validos, convirti\u00e9ndose as\u00ed en gobernador por tercera vez. La comunicaci\u00f3n estuvo dirigida a rentabilizar los logros de Alckmin y Serra al frente de Sao Paulo. El mensaje era Alckmin comenz\u00f3, Serra continuo y ahora Alckmin seguir\u00e1 el mismo rumbo de progreso. Un mensaje rentable en la medida en que la poblaci\u00f3n sent\u00eda que las cosas hab\u00edan cambiado.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>*Video: franja electoral &#8211; alckmin [icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] Contexto Spot de la campa\u00f1a de Geraldo Alckmin a la Gobernaci\u00f3n de Sao Paulo, en las elecciones de 2010. Esa gobernaci\u00f3n es una de las m\u00e1s importantes y emblem\u00e1ticas del pa\u00eds. La oposici\u00f3n ha mantenido el control de ella y era significativo mantenerla en poder de [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":35499,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"footnotes":""},"categories":[687,263,60,59,34,10,11,3],"tags":[684,695],"class_list":["post-27863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-687","category-ano","category-brazil","category-campana-uninominal","category-electoral","category-geo","category-temas","category-video","tag-elecciones-2010","tag-geraldo-alckmin"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2012\/09\/GeraldoAlckminapoiaSerra45Presidente_thumb.png?fit=742%2C493&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4wgsh-7fp","jetpack-related-posts":[{"id":27850,"url":"https:\/\/estrategica.com.co\/blog\/programageraldoalckmin27092010tarde\/","url_meta":{"origin":27863,"position":0},"title":"Franja Electoral &#8211; Alckmin","author":"Juliana","date":"abril 28, 2011","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/20110228\/ProgramaGeraldoAlckmin27092010Tarde.flv\" width=\"550\" height=\"\" description= \"Franja Electoral - Alckmin\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"false\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot de la campa\u00f1a de Geraldo Alckmin a la Gobernaci\u00f3n de Sao Paulo, en las elecciones de 2010. Esa gobernaci\u00f3n es una de las m\u00e1s importantes y\u2026","rel":"","context":"En \u00ab2010\u00bb","block_context":{"text":"2010","link":"https:\/\/estrategica.com.co\/blog\/category\/ano\/2010\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2011\/04\/ProgramaGeraldoAlckmin24092010Noite_thumb.png?fit=871%2C444&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":27860,"url":"https:\/\/estrategica.com.co\/blog\/programageraldoalckmin30082010noite\/","url_meta":{"origin":27863,"position":1},"title":"Franja Electoral &#8211; Alckmin","author":"Juliana","date":"abril 28, 2011","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/20110228\/ProgramaGeraldoAlckmin30082010Noite.flv\" width=\"550\" height=\"\" description= \"Franja Electoral - Alckmin\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"false\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot de la campa\u00f1a de Geraldo Alckmin a la Gobernaci\u00f3n de Sao Paulo, en las elecciones de 2010. Esa gobernaci\u00f3n es una de las m\u00e1s importantes y\u2026","rel":"","context":"En \u00ab2010\u00bb","block_context":{"text":"2010","link":"https:\/\/estrategica.com.co\/blog\/category\/ano\/2010\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2011\/04\/ProgramaGeraldoAlckmin30082010Noite_thumb.png?fit=811%2C442&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":20333,"url":"https:\/\/estrategica.com.co\/blog\/jingles-electorales-2006-2008\/","url_meta":{"origin":27863,"position":2},"title":"Jingles Electorales 2006 &#8211; 2008","author":"Juliana","date":"mayo 18, 2010","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/videos20102\/Jingles_Eleitorais_2006_e_2008.flv\" width=\"550\" height=\"\" description=\"Jingles Electorales 2006 - 2008\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Video que muestra la m\u00fasica de los jingles de los candidatos a la presidencia de Brasil, en 2006, Cristovam Buarque, Heloisa Helena, Geraldo Alckmin y Lula da\u2026","rel":"","context":"En \u00abBrazil\u00bb","block_context":{"text":"Brazil","link":"https:\/\/estrategica.com.co\/blog\/category\/geo\/america\/brazil\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2010\/05\/Jingles_Eleitorais_2006_e_2008_thumb.png?fit=325%2C253&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":20326,"url":"https:\/\/estrategica.com.co\/blog\/logros-alckmin\/","url_meta":{"origin":27863,"position":3},"title":"Logros &#8211; Alckmin","author":"Juliana","date":"mayo 14, 2010","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/videos20102\/Jingle_do_Geraldo_Alckmin.flv\" width=\"550\" height=\"\" description=\"Logros - Alckmin\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot de realizaciones de la campa\u00f1a de Geraldo Alkcmin a la alcald\u00eda de Sao Paulo, durante la contienda electoral de 2008. La pieza es atractiva en su est\u00e9tica y\u2026","rel":"","context":"En \u00abBrazil\u00bb","block_context":{"text":"Brazil","link":"https:\/\/estrategica.com.co\/blog\/category\/geo\/america\/brazil\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2010\/01\/Jingle_do_Geraldo_Alckmin_thumb.png?fit=480%2C255&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":20330,"url":"https:\/\/estrategica.com.co\/blog\/jingle-de-campana-alckmin\/","url_meta":{"origin":27863,"position":4},"title":"Jingle de Campa\u00f1a &#8211; Alckmin","author":"Juliana","date":"mayo 14, 2010","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/videos20102\/Jingle_GA45.flv\" width=\"550\" height=\"\" description=\"Jingle de Campa\u00f1a - Alckmin\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Jingle de la Campa\u00f1a de Geraldo Alckmin a la Presidencia de Brasil durante la contienda electoral de 2006. La campa\u00f1a electoral estuvo marcada por las denuncias de\u2026","rel":"","context":"En \u00abBrazil\u00bb","block_context":{"text":"Brazil","link":"https:\/\/estrategica.com.co\/blog\/category\/geo\/america\/brazil\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2010\/01\/Jingle_GA45_thumb.png?fit=479%2C388&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":16956,"url":"https:\/\/estrategica.com.co\/blog\/bandera-alckmin\/","url_meta":{"origin":27863,"position":5},"title":"Bandera &#8211; Alckmin","author":"estrategica.com","date":"junio 5, 2010","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/videosultimosconver\/CAMPANHAS_ELEITORAIS_Geraldo_Alckmin_Presidente_2006.flv\" width=\"550\" height=\"\" description=\"Bandera - Alckmin\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spotde la Campa\u00f1a de Geraldo Alckmin a la Presidencia de Brasil durante la contienda electoral de 2006. La campa\u00f1a electoral estuvo marcada por las denuncias de corrupci\u00f3n en contra\u2026","rel":"","context":"En \u00abBrazil\u00bb","block_context":{"text":"Brazil","link":"https:\/\/estrategica.com.co\/blog\/category\/geo\/america\/brazil\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/06\/campanhas_eleitorais_geraldo_alckmin_presidente_2006_thumb.png?fit=411%2C315&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/27863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/comments?post=27863"}],"version-history":[{"count":5,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/27863\/revisions"}],"predecessor-version":[{"id":49770,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/27863\/revisions\/49770"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media\/35499"}],"wp:attachment":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media?parent=27863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/categories?post=27863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/tags?post=27863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}