{"id":2805,"date":"2009-01-25T02:43:39","date_gmt":"2009-01-25T02:43:39","guid":{"rendered":"http:\/\/estrategica.com.co\/blog\/?p=2805"},"modified":"2015-04-08T14:49:42","modified_gmt":"2015-04-08T19:49:42","slug":"castillo-de-naipes-spot-pp","status":"publish","type":"post","link":"https:\/\/estrategica.com.co\/blog\/castillo-de-naipes-spot-pp\/","title":{"rendered":"Castillo de Naipes &#8211; Spot PP"},"content":{"rendered":"<p> <script type='text\/javascript' src='https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/example\/flowplayer-3.2.6.min.js'><\/script>\n<div >\n<div id='hana_flv_flow3_1' style='display:block;width:550px;height:413px;background-color:#555555;color:#ffffff;padding:0' title=\"*Video:castillo de naipes - spot pp\"><\/div>\n<\/div>\n\n<script  type='text\/javascript'>\nif (typeof g_hanaFlash !== 'undefined' && !g_hanaFlash){\n    jQuery('#hana_flv_flow3_1').css( 'padding', '5px' );\n\tjQuery('#hana_flv_flow3_1').html(\"<span class='inactive_message' style='display:block'>Sorry, your browser does not support Flash Video Player<\/span> *Video:castillo de naipes - spot pp\");\n}else{\t\t\t\n\t\tflowplayer('hana_flv_flow3_1', { src: 'https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/flowplayer-3.2.7.swf', wmode: 'transparent' }, { \n\n\t\t\tcanvas: { backgroundColor: '#000000', backgroundGradient: 'none',},\n    \t\tclip:  { \n    \t\t\turl: '\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Spot_PP_Castillo_de_naipes.flv',\n        \t\tscaling: 'fit', autoPlay: false, autoBuffering: true \n\t\t\t\t   , onFinish : function () { this.seek(0); }  \n\n\t        }\n\n\t\t});\n}\n<\/script><br \/>\n<\/br><\/p>\n<p>[icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] <strong>Contexto<\/strong><\/br><\/br><\/p>\n<p style=\"text-align: justify;\">Spot del PP contra Zapatero en donde se evidencia una situaci\u00f3n econ\u00f3mica dif\u00edcil mientras se construye un castillo de naipes. Al final, obviamente, el castillo se cae. El spot es \u00e1gil y sorprendente, el espectador sabe cab\u00eda donde va la secuencia y aun as\u00ed quiere ver el derrumbe. Es un buen spot por la recordaci\u00f3n y el mensaje visual. El texto dice:\u00a0 \u201cDurante 4 a\u00f1os zapatero ha estado jugando con el bienestar de todos, los precios suben, aumenta el paro, la econom\u00eda empeora y \u00e9l no hace nada. Ninguno de tus problemas ha merecido su atenci\u00f3n. Desde que lleg\u00f3 a la Moncloa no sabe lo que cuesta un caf\u00e9, no tiene problemas para pagar su piso y ha olvidado lo dif\u00edcil que es llegar a fin de mes, pero hay cosas que caen por su mismo peso\u201d.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>*Video: castillo de naipes &#8211; spot pp [icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] Contexto Spot del PP contra Zapatero en donde se evidencia una situaci\u00f3n econ\u00f3mica dif\u00edcil mientras se construye un castillo de naipes. Al final, obviamente, el castillo se cae. El spot es \u00e1gil y sorprendente, el espectador sabe cab\u00eda donde va la secuencia y aun [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":2806,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"footnotes":""},"categories":[57,34,23,10,29,11,3],"tags":[93,91,100,99,92],"class_list":["post-2805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campana-presidencial","category-electoral","category-espana","category-geo","category-publicidad-negativa","category-temas","category-video","tag-elecciones-2008","tag-jose-luis-rodriguez-zapatero","tag-partido-popular","tag-pp","tag-zapatero"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/01\/spot_pp_castillo_de_naipes_thumb.png?fit=317%2C177&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4wgsh-Jf","jetpack-related-posts":[{"id":2705,"url":"https:\/\/estrategica.com.co\/blog\/%c2%bfdonde-esta-la-crisis-pp\/","url_meta":{"origin":2805,"position":0},"title":"\u00bfD\u00f3nde est\u00e1 la crisis? &#8211; PP","author":"Juliana","date":"enero 28, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Embargo_PP.flv\" width=\"550\" height=\"\" description=\"\u00bfD\u00f3nde est\u00e1 la crisis? - PP\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Campa\u00f1a del Partido Popular para atacar la negativa de Rodr\u00edguez Zapatero a aceptar que Espa\u00f1a se encuentra en crisis. El spot se titula \u201c\u00bfD\u00f3nde est\u00e1 la\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2819,"url":"https:\/\/estrategica.com.co\/blog\/subida-de-precios-spot-pp\/","url_meta":{"origin":2805,"position":1},"title":"Subida de Precios &#8211; Spot PP","author":"Juliana","date":"enero 24, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Subida_de_Precios_PP.flv\" width=\"550\" height=\"\" description=\"Subida de Precios - Spot PP\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot del Partido Popular que utiliza la misma grafica que uso el PSOE para posicionar sus logros en el gobierno, solo que el PP lo hace\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2709,"url":"https:\/\/estrategica.com.co\/blog\/decepcionada-pp\/","url_meta":{"origin":2805,"position":2},"title":"Decepcionada &#8211; PP","author":"Juliana","date":"enero 26, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Enamorada_PP.flv\" width=\"550\" height=\"\" description=\"Decepcionada - PP\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot del Partido Popular para las elecciones generales de 2008. En ella aparece una mujer joven decepcionada de alguien que al final resulta ser Zapatero. El spot esta bien\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2831,"url":"https:\/\/estrategica.com.co\/blog\/zapatero_comparar_es_bueno\/","url_meta":{"origin":2805,"position":3},"title":"Comparar es Bueno &#8211; Zapatero","author":"Juliana","date":"enero 24, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Zapatero_Comparar_es_bueno.flv\" width=\"550\" height=\"\" description=\"Comparar es Bueno - Zapatero\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot del PSOE donde se comparan algunas cifras de resultados con sus equivalentes en gobiernos del PP. Una campa\u00f1a contundente y \u00e1gil que trasmite la percepci\u00f3n de\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/01\/zapatero_comparar_es_bueno_thumb.png?fit=311%2C232&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2669,"url":"https:\/\/estrategica.com.co\/blog\/conejos-y-chistera\/","url_meta":{"origin":2805,"position":4},"title":"Conejos y Chistera","author":"Juliana","date":"febrero 12, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/ESPANA\/Conejos_y_Chisteras_PP.flv\" width=\"550\" height=\"\" description=\"Conejos y Chistera\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Video del Partido Popular para las elecciones generales de 2007. El spot copia la est\u00e9tica de la rendici\u00f3n de cuentas que hab\u00eda hecho el gobierno en \u201cEspa\u00f1a: 2004-2008\u201d para\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7714,"url":"https:\/\/estrategica.com.co\/blog\/merecemos-una-espana-mejor-zapatero\/","url_meta":{"origin":2805,"position":5},"title":"Merecemos una Espa\u00f1a mejor &#8211; Zapatero","author":"Juliana","date":"marzo 23, 2009","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/videos_varios_f\/Merecemos_una_Espana_mejor_PSOE_2004.flv\" width=\"550\" height=\"\" description=\"Merecemos una Espa\u00f1a mejor - Zapatero\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto Spot del Partido Socialista Obrero Espa\u00f1ol en la Campa\u00f1a Electoral de las Elecciones Generales de Marzo de 2004 con Jos\u00e9 Luis Rodr\u00edguez Zapatero como Candidato a\u2026","rel":"","context":"En \u00abCampa\u00f1a Presidencial\u00bb","block_context":{"text":"Campa\u00f1a Presidencial","link":"https:\/\/estrategica.com.co\/blog\/category\/temas\/campana-presidencial\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/03\/merecemos_una_espana_mejor_psoe_2004_thumb.png?fit=339%2C283&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/2805","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/comments?post=2805"}],"version-history":[{"count":6,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/2805\/revisions"}],"predecessor-version":[{"id":52086,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/posts\/2805\/revisions\/52086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media\/2806"}],"wp:attachment":[{"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/media?parent=2805"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/categories?post=2805"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/estrategica.com.co\/blog\/wp-json\/wp\/v2\/tags?post=2805"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}