{"id":9595,"date":"2009-04-21T04:14:12","date_gmt":"2009-04-21T04:14:12","guid":{"rendered":"http:\/\/estrategica.com.co\/blog\/?p=9595"},"modified":"2015-02-24T16:42:22","modified_gmt":"2015-02-24T21:42:22","slug":"la-experiencia-de-nixon-kennedy","status":"publish","type":"post","link":"https:\/\/estrategica.com.co\/blog\/la-experiencia-de-nixon-kennedy\/","title":{"rendered":"La Experiencia de Nixon &#8211; Kennedy"},"content":{"rendered":"<p> <script type='text\/javascript' src='https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/example\/flowplayer-3.2.6.min.js'><\/script>\n<div >\n<div id='hana_flv_flow3_1' style='display:block;width:550px;height:413px;background-color:#555555;color:#ffffff;padding:0' title=\"*Video:la experiencia de nixon - kennedy\"><\/div>\n<\/div>\n\n<script  type='text\/javascript'>\nif (typeof g_hanaFlash !== 'undefined' && !g_hanaFlash){\n    jQuery('#hana_flv_flow3_1').css( 'padding', '5px' );\n\tjQuery('#hana_flv_flow3_1').html(\"<span class='inactive_message' style='display:block'>Sorry, your browser does not support Flash Video Player<\/span> *Video:la experiencia de nixon - kennedy\");\n}else{\t\t\t\n\t\tflowplayer('hana_flv_flow3_1', { src: 'https:\/\/estrategica.com.co\/blog\/wp-content\/plugins\/hana-flv-player\/flowplayer3\/flowplayer-3.2.7.swf', wmode: 'transparent' }, { \n\n\t\t\tcanvas: { backgroundColor: '#000000', backgroundGradient: 'none',},\n    \t\tclip:  { \n    \t\t\turl: '\/blog\/wp-content\/uploads\/2009\/01\/USA_CONVERTIDOS_VIEJOS\/NixonsExperience60.flv',\n        \t\tscaling: 'fit', autoPlay: false, autoBuffering: true \n\t\t\t\t   , onFinish : function () { this.seek(0); }  \n\n\t        }\n\n\t\t});\n}\n<\/script><br \/>\n<\/br><\/p>\n<p>[icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] <strong>Contexto<\/strong><\/br><\/br><\/p>\n<p style=\"text-align: justify;\">La campa\u00f1a de 1960 se desenvolvi\u00f3 en relativa calma. La guerra fr\u00eda era el contexto en el que se mov\u00edan los intereses del norteamericano promedio y el miedo al comunismo estaba latente en la controversia p\u00fablica. En el marco de ese esp\u00edritu se interpretaban la lucha por los derechos civiles y la pol\u00edtica internacional. Hechos como el ascenso de Fidel Castro en cuba y el creciente poder\u00edo militar ruso eran los temas que marcaban la agenda de discusi\u00f3n p\u00fablica. Los dem\u00f3cratas eligieron como candidato al carism\u00e1tico senador de Massachussets John F. Kennedy, un joven de 43 a\u00f1os, cat\u00f3lico. Su adversario republicano era Richard Nixon, un experimentado pol\u00edtico que trat\u00f3 demarcar su experiencia en el manejo internacional y su bagaje para negociar exitosamente con los comunistas. El slogan de la campa\u00f1a dem\u00f3crata era \u201cKennedy: liderazgo para los \u201960s\u201d. La televisi\u00f3n fue el campo de batalla de la confrontaci\u00f3n pol\u00edtica. La campa\u00f1a de Kennedy produjo cerca de 200 spot, con muchos mensajes, muchas est\u00e9ticas y gran desorden comunicativo. En la mayor\u00eda de ellos se aprovecha la juventud y las habilidades discursivas de Kennedy para mostrarlo en sus intervenciones, pero tambi\u00e9n aprovecharon a su hermosa esposa Jackie Kennedy y a algunas celebridades como Harry Belafonte. Es importante resaltar tambi\u00e9n el spot que se hizo en espa\u00f1ol para persuadir al electorado latino.  Dos fueron los anuncios que marcaron la diferencia con Nixon, el primero, en el Houston Ministerial Association, hacia referencia a sus creencias cat\u00f3licas y al desempe\u00f1o como Presidente de los Estados Unidos. En esta pieza defendi\u00f3 la separaci\u00f3n entre iglesia y estado y se mostr\u00f3 abanderado de la tolerancia religiosa en una sociedad democr\u00e1tica. El segundo y m\u00e1s importante acontecimiento fue el debate televisivo realizado el 26 de septiembre de 1960. en esta pieza Kennedy apareci\u00f3 bronceado, cercano y vigoroso. Nixon, en cambio, no uso maquillaje y se ve\u00eda agotado y cansado. El debate tuvo una audiencia de m\u00e1s o menos 75 millones de televidentes, para no hablar de los 15 millones de radioescuchas. Los televidentes dieron como ganador a Kennedy y los radioyentes a Nixon. La \u00e9poca de la imagen se abr\u00eda paso. El spot que vemos tiene el siguiente gui\u00f3n en ingles: NARRADOR: Every Republican politician wants you to believe that Richard Nixon is \u00abexperienced.\u00bb They even want you to believe that he has actually been making decisions in the White House. But listen to the man who should know best, the president of the United States. A reporter recently asked President Eisenhower this question about Mr. Nixon&#8217;s experience: REPORTERO: I just wondered if you could give us an example of a major idea of his that you had adopted in that role as the, as the decider and, and final\u2014 EISENHOWER: If you give me a week I might think of one. I don&#8217;t remember. NARRADOR: At the same press conference, President Eisenhower said: EISENHOWER: No one can make a decision except me. NARRADOR: And as for any major ideas from Mr. Nixon: EISENHOWER: If you give me a week, I might think of one. I don&#8217;t remember. NARRADOR: President Eisenhower could not remember, but the voters will remember. For real leadership in the &#8217;60s, help elect Senator John F. Kennedy president..<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>*Video: la experiencia de nixon &#8211; kennedy [icon color=\u00bbAccent-Color\u00bb size=\u00bbregular\u00bb image=\u00bbsteadysets-icon-chat\u00bb] Contexto La campa\u00f1a de 1960 se desenvolvi\u00f3 en relativa calma. La guerra fr\u00eda era el contexto en el que se mov\u00edan los intereses del norteamericano promedio y el miedo al comunismo estaba latente en la controversia p\u00fablica. En el marco de ese esp\u00edritu se [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":9596,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"footnotes":""},"categories":[57,34,64,10,11,3],"tags":[464,463,121],"class_list":["post-9595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campana-presidencial","category-electoral","category-estados-unidos","category-geo","category-temas","category-video","tag-elecciones-1960","tag-john-f-kennedy","tag-partido-democrata"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/estrategica.com.co\/blog\/wp-content\/uploads\/2009\/03\/nixonsexperience60_thumb.png?fit=345%2C259&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4wgsh-2uL","jetpack-related-posts":[{"id":9192,"url":"https:\/\/estrategica.com.co\/blog\/economicstrenght60\/","url_meta":{"origin":9595,"position":0},"title":"Econom\u00eda Fuerte &#8211; Nixon","author":"Juliana","date":"enero 6, 2011","format":false,"excerpt":"[hana-flv-player video=\"\/blog\/wp-content\/uploads\/2009\/01\/USA_CONVERTIDOS_VIEJOS\/EconomicStrenght60.flv\" width=\"550\" height=\"\" description=\"Econom\u00eda Fuerte - Nixon\" clickurl=\"\" clicktarget=\"\" player=\"4\" autoplay=\"false\" loop=\"false\" autorewind=\"true\" splashimage=\"\" skin=\"\" \/] [icon color=\"Accent-Color\" size=\"regular\" image=\"steadysets-icon-chat\"] Contexto La campa\u00f1a de 1960 se desenvolvi\u00f3 en relativa calma. 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